AI Insights · Timothy · January 2023
Top 5 Beauty Retail Apps Performance in Oman Q4 2022
A look at the performance of the top 5 beauty retail apps in Oman during Q4 2022, including downloads, active users, and revenue trends.
The fourth quarter of 2022 saw varied performance trends for the top beauty retail applications in Oman. Here’s a detailed look at their weekly downloads, active users, and revenue trends based on Sensor Tower data.
Sephora UAE: Beauty,Make up experienced a notable fluctuation in weekly downloads. Starting at 1.6K downloads in late September, it peaked at 3.1K in the week of October 31, before declining to 679 by the end of December. Active users showed a similar trend, growing from 5.5K in early October to around 7K at the end of October, and then fluctuating to 6.6K by the end of December.
For Nice one | نايس ون, weekly downloads showed significant spikes, with a peak of 2.4K in early November. The app maintained a steady download rate, ending the quarter with 839 downloads. Active users saw an increase from 4.4K in late September to 6.5K in early November, then slightly dropping to 4.2K by the end of December.
Golden Scent قولدن سنت had relatively low download numbers throughout the quarter, peaking at 657 in late October. Active users trended similarly, starting at 745 in late September, peaking at 986 in late October, and ending the quarter with 488.
Abdul Samad Al Qurashi Perfume showed modest download activity, peaking at 339 in late November. Active users increased from 439 in late September to 495 in late November, before slightly dipping to 377 by the end of December.
BEAUTY BAY saw a gradual increase in weekly downloads, peaking at 240 in late November. Active users followed a similar trend, starting at 560 in late September and peaking at 641 in late November, then stabilizing around 570 by the end of December.
For more insights and detailed data, visit Sensor Tower.